Travel and Tourism: Attracting More International Visitors to the USA
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The Commercial Service helps U.S. tourism companies including promotion bureaus, CVBs, hotels, tour operators, and more to capture international business. We support you through the activities of our Travel & Tourism (T&T) Team comprised of tourism specialists throughout the U.S.
Team members can help you understand global markets, develop international marketing plans, meet buyers at international trade shows, and much more.
Learn more about what we can do for you:
• Read the latest market research (found below)
|Discover Global Tourism Markets:What Attracts Canadian MICE Planners to the U.S. -- Travel and Tourism Industries|
|Pre-Register for this event|
The U.S. Department of Commerce, Office of Travel and Tourism Industries and the U.S. Commercial Service Travel & Tourism Team are pleased to present a (recorded) webinar about the top tourism market to America: Canada, and specifically what Canadian MICE Planners are seeking in U.S. destinations.
Meetings + Incentive Travel Magazine from Canada, produces an annual Market Report which shows trends and forecasts of the Canadian Meetings, Incentive Travel, Conferences and Events (MICE) industry – this is the only benchmarking survey of its kind in Canadian reflecting the MICE market. We are very appreciative that the Publisher of Meetings + Incentive Travel, Sonja Chilcott will be sharing the results of this year's survey with us.
This Webinar offers answers to the following questions and much more.
What are the top U.S. destinations for Canadian Meetings and Incentive Travel programs? What types of incentive travel trips are most popular? What attributes/characteristics are Canadian MICE planners seeking in destinations? What activities are Canadian MICE planners looking to arrange in the U.S.? What are the important characteristics/criteria of Canadian MICE planners that can help shape your promotional efforts in the market? What opportunities are available for U.S. destinations to market their locations to Canadian MICE planners?
To enhance your strategic MICE marketing in Canada you are invited to join:
? Sonja Chilcott, Publisher, Meetings + Incentive Travel
? Mark Brown, Canada Travel Program Manager, U.S. Department of Commerce, Office of Travel and Tourism Industries
? Ruth Williamson, Senior Commercial Specialist at the U.S. Commercial Service in Toronto with national responsibility for the Travel and Tourism sector and International Advisory Committee Chair representing Canada for International Pow Wow
? Sue Bissi (Montreal), Louise Doré, Lucy Latka (Ottawa), and Connie Smith (Calgary) - U.S. Commercial Service Travel and Tourism Specialists
Date Recorded: April 23, 2014 12:00pm – 1:00pm EDT (U.S.)
Event Cost: $50 ($25 for recording)
Webinar netreplay link will be sent after registration and payment is received.
For questions, please contact Anastasia Xenias, PhD, (Anastasia.Xenias@trade.gov), Mark Brown (firstname.lastname@example.org) in the United States or Doug Jacobson (email@example.com) in Toronto
|Anastasia Xenias, New York|
Senior International Trade Specialist
|Lucy Latka, Ottawa|
Senior Commercial Specialist
Phone: (613) 688-5219
|Sue Bissi, Montreal|
Phone: 514-398-9695 ext. 2273; Direct 514-908-3673
|Doug Jacobson, Seoul|
|Louise Dore, Ottawa|
Phone: 613 688-5217
|Ron Erdmann, Office of Tourism|
|Ruth Williamson, Toronto|
Phone: 416/595-5412, ext. 238
|Mark Brown, Office of Tourism|
Market Research Analyst
|Connie Haider, Calgary|