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Travel and Tourism Services

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Market Overview

Traveling is part of the Argentine lifestyle, and the U.S. is a popular destination for both business and pleasure. Based on the most recent figures travel to the U.S. is up 19.2 percent January to November 2012, compared to the same period in 2011. Although Argentine tourism has grown at double digit rates over the past years, growth in 2013 could slow due to GOA restrictions on the purchase of foreign currency and taxes on airline tickets to non-Argentine destinations and credit card charges made by Argentine tourists when overseas. During 2014, many Argentines will likely choose Brazil as a travel destination due to its proximity as well as to attend the popular FIFA World Cup (Copa Mundial de Furbol) hosted by Brazil.

The Commerce Department’s Bureau of Economic Analysis estimates that Argentines spend $5,000 per person on travel expenses to the U.S. (including airfare generated by U.S. carriers). This comes as good news for travel agents, airlines, destinations, hotel managers, and many other travel service providers.

The number of travelers varies seasonally. Peak travel times tend to be during the summer holidays (December-February) and winter school holidays (July) although some choose to travel during the week of September.

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Sub- Sector Best Prospects

New tourism destinations are being actively promoted at major industry shows, and the business travel sector experienced substantial growth last year, as many Argentines are visiting trade shows and congresses in a wide variety of industry sectors.

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The top destinations frequently visited by Argentines are Florida (especially Miami and Orlando), New York City, California, and Washington D.C. The U.S. gateways are Atlanta, Dallas, Houston, Miami, New York, and New Jersey (Newark Airport).

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Key Figures 

Argentine Travelers to the U.S.


Total Passengers


356,428 (21% growth)


433.140 (22% growth)


512,258 (17% growth)

2012 (estimated)

609,587 (20% growth)

2013 (projection

678.300 (8% growth)

2014 (projection)

678,300 (0% growth)

Data Sources: National Travel and Tourism Office (NTTO) – International Trade Administration (ITA) – U.S. Department of Commerce, U.S. Travel Association and Argentine Secretariat of Tourism.

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Trade Events 

In Argentina


Feria Internacional de Turismo (FIT)
September 14-17, 2013
La Rural Exhibition Center, Buenos Aires 
Feria Internacional de Turismo,
coordinated by the Argentine Association of Travel & Tourism, is an excellent venue for American companies to exhibit their travel and tourism opportunities to the Latin American market.  Close to 40,000 individuals, the first two days, and nearly 20,000 retail travel agents, the second two days, attend the event every year, including buyers from neighboring countries such as Chile and Uruguay.  The U.S. Commercial Service, Buenos Aires sponsors the US Pavilion that includes American companies promoting their services. 

In the United States



International Pow Wow
June 8-12, 2013
Las Vegas, NV
Coordinated by the Travel Industry Association of America (TIA), the International Pow Wow is the travel industry's premier international marketplace and is the largest generator of Visit USA travel. In just three days of intensive pre-scheduled, computer-generated business appointments, more than 1,000 U. S. travel organizations from every region of the USA, and representing all industry category components, and more than 1,500 international delegates and domestic buyers from more than 65 countries conduct business negotiations. International Pow Wow is also an opportunity for unique news coverage for USA travel destinations and products. There are typically more than 250 travel journalists from over 40 countries at International Pow Wow each year. Great opportunities exist for destination and product articles to appear in major trade and consumer publications.

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Useful Links 

Argentine Web Sites

U.S. Web Sites

U.S. Airlines

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Contact Information

Please feel free to contact the U.S. Commercial Service Argentina Specialist mentioned below for additional information or assistance.

Diana Brandon
Travel and Tourism Services Specialist
U.S. Commercial Service Argentina
Embassy of the United States of America
Av. Colombia 4300
C1425GMN Buenos Aires, Argentina
Phone: (54-11) 5777-4550
Fax:    (54-11) 5777-4203
Email:  Diana.Brandon@trade.gov

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