Thailand Video Wine Tasting

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Monday, September 28, 2009 - The U.S. Commercial Service and the U.S. Foreign Agricultural Service (FAS) in Thailand orchestrated a "California Wine Month Celebration" video wine tasting. The Commercial Service's Oakland Export Assistance Center (EAC) partnered with the North Bay EAC to recruit three wineries from the San Francisco Bay Area (R&B Cellars and Periscope Cellars) and Napa Valley (Pacific Estates) to participate in this event. Commercial Service Thailand recruited eight key wine importers to taste three varietals from each of the wineries and also arranged for media coverage in Bangkok. Corporate partners for this event included FedEx, Libbey, and Cisco. FedEx sent the wine samples to Thailand free of charge and also covered hospitality costs in Bangkok. Libbey provided the glassware in Thailand and Cisco provided their TelePresence video conferencing technology as the venue for this event.

"TelePresence to Save on Business-Matchmaking Costs"

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