Local Trade Events

The U.S. Commercial Service, along with our local international trade partners, conducts on-going conferences, seminars, and events to educate our clients and promote international trade. Whether it's an executive briefing with a Commercial Service Officer from Australia or a videoconference with your distributor in Zurich, these events are designed to help U.S. exporters market locally and sell globally.

To Exhibit or not to Exhibit – that should not be a question!
April 5, 2012. 11am-12pm ET
Venue: Webinar

Getting into a trade show is easy but actually attracting customers is tough! Join us in learning the secrets of the trade show! To learn more or register, click here.

International exhibitions and trade shows are excellent venues to grow your business; however there are often hundreds of other vendors on all sides of you trying to advance their products. You need an edge that will make your company stand above the rest. This webinar will empower you with a unique set of skills to continue growing your business. Growth isn’t easy but knowing the secrets of promoting your business make the process manageable. The webinar will cover the 4 key marketing strategies that must be addressed when you are planning for a Global trade show event. The topics are: defining your goals, knowing your message, 360 degrees of engagement and leads. These key topics DO NOT focus on permits, agreements, and customs; instead the topics will be focused on those directly related to the integrated marketing communications and the ROI of the event, topics that most firms neglect. In addition to the 4 key marketing strategies the speaker will share his top ten list of trade show marketing secrets.  

Northern California MegaRegion Summit
May 4, 2012
Oakland, California

Join us in the Heart of the Northern California MegaRegion on Friday, May 4, 2012 to delve into the City of Oakland’s Economic Development Plan, get up close to the Port of Oakland and hear ‘Why Oakland’ from successful local technology and innovation companies. We will convene at new Jack London Square Market Building midday for presentations, followed by bus tours, an engaging panel on Green Technology, and an end of day reception sponsored by the Oakland Restaurant Association.

For more information visit the Oakland Metropolitan Chamber of Commerce website here.

Maximize Your Global Potential
May 9, 2012
Oakland, California

Come join us to learn about trade financing and how to minimize risk to your business when doing business internationally. This seminar will cover various trade financing options that are open to U.S. companies and how to mitigate risk when selling internationally.  There will be an emphasis on some of the United State's largest trading partners - China, Mexico, Brazil, and India.

The topics this seminar will cover include the current domestic and overseas business environment, trade financing options and how to mitigate risk on international transactions.

  • U.S. government assistance for overseas market expansion and export financing.
  • US growth and international trade.
  • International Opportunities and Risks Highlighting China, Mexico, Brazil and India.
  • Mitigating trade risks and improving your cash flow.

For more information or registration, click here.