Travel and Tourism
The United States remains one of Chile’s most popular foreign destinations. The favorable exchange rate dollar/peso makes the United States an even more attractive destination. Chileans have increased their traveling within South and Central America and the Caribbean enticed by the relative proximity, the absence of visa and/or passport requirements, and the availability of all-inclusive resorts. In Latin America, Brazil and Argentina are Chileans’ preferred destinations.
In Chile, one third of all travel takes place during January and February. The spring school break in September and winter school break in mid-July are also busy travel times. During summer months, Chileans tend to spend vacation on the Chilean coast. The preferred international beach destinations are Florida and the Caribbean islands. The last couple of years, the demand for beaches in Panama, Peru and Colombia has increased considerably and tour operators have responded with very attractive packages at extremely affordable prices.
Chilean frequent travelers seek more exotic destinations and will travel any time of the year. Frequent travelers also enjoy attending special events during their trips, such as musical shows, sport events or stay at resorts where they can play golf or tennis. Cruises to Hawaii, Alaska and the Caribbean have become more and more attractive.
Incentive travel is increasing gradually. Most of the arrangements for incentive and corporate travel are done by the wholesalers and travel agencies that promote leisure travel or they are organized in-house by the company doing an incentive trip.
Promotional events are key in the travel industry, such as tourism trade shows, organize familiarization trips for press and wholesalers, publicize in specialized travel and tourism magazines. Also it is important is to become a member of the Visit USA Committee Chile (www.visitusa.cl) and use the U.S. Commercial Service to conduct a Single Company Promotion. (www.trade.gov/chile).
The Visit USA Show Chile, organized by the U.S. Commercial Service and the Visit USA Committee Chile, promotes exclusively the United States as a destination. U.S. exhibitors include Convention and Visitors Bureau, hotels, attractions, parks, shopping malls and outlets, airlines, car rentals, cruise lines and many others