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WORLD OF BEAUTY & SPA SPRING PRAGUE 2014

CS Prague presents U.S. beauty at the World of Beauty and Spa trade fair in Prague for the third time

On March 14 - 15, 2014, CS Prague introduced eight U.S. companies, representing fourteen brands, at the catalog fair organized at World of Beauty and Spa trade fair in Prague. U.S. Commercial Service had a booth at the fair presenting catalogs of the U.S. companies interested in the Czech market – these included Chrislie Formulations, ISO Beauty, Fine Featherheads, Mediderm, Robinson Pharma, Qore, Verto Prime. For the first time ever, CS Prague piloted U.S. pavilion concept at the fair, presenting Bodyography brand which has new partner in the Czech Republic. The booth attracted visitors representing distributors as well as end users and beauty salons. The event was very successful creating interest in U.S. cosmetic brands. The information from the show was also for the first time ever tweeted on the Commercial Service’s Export2Europe Twitter site. We also shot a short promotional video from our booth at the fair.

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The U.S. Commerce Department is pleased to offer the opportunity to exhibit at the WORLD OF BEAUTY & SPA fair (www.beautyexpo.cz), which takes place on March 14 - 15, 2014, in Prague, Czech Republic.

World of Beauty & Spa is a key cosmetics trade event in the country, attracting over 16,000 expert visitors. The fair covers following areas: skin-care, decorative cosmetics, body care, bio cosmetics, permanent make-up, body tattoos, beauty salon equipment, skin treatment device, hairdresser products, nail design & art, manicure, pedicure, perfumes, plastic surgery device/lasers, bijouterie, accessories, wellness, spa, aromatherapy, supplements & vitamins. 

EXHIBIT YOUR CATALOGUE AT THE COMMERCIAL SERVICE BOOTH!

Cost for participating in a U.S. Commercial Service booth catalogue show: $200

By participating in a catalogue show the U.S. companies will receive:

  • Product literature display at the U.S. Commercial Service booth at the show.
  • Results report of all the potential partners that expressed interest in your product, and all the trade leads we collect from end-users that visit our booth.
  • Inclusion in the U.S. Commercial Service booth flyer presenting all its exhibitors.
  • On-line promotion on U.S. Commercial Service web pages.
  • Post-show follow-up and market information.

Deadline: Registration is open till February 15, 2014

Registration: Register HERE.

EXHIBIT AT YOUR OWN BOOTH!

U.S. exhibitors can take advantage of a basic stand offer provided below or you can discuss different booth options with trade fair organizer. Contact person is Mrs. Lenka Konecna - konecna@beautyexpo.cz

TAKE ADVANTAGE OF PARTNER MEETINGS AT THE FAIR

The Gold Key program provides visiting U.S. firms with prequalified meetings with potential overseas agents, distributors, sales representatives and strategic business partners. More information on Gold Key program is available HERE.

Past Participants Feedback

“Great ability to go beyond the show and do pro-active outreach that has led to several interested customers, and very nice summary report following the event.” Paul Shrater, INK-EEZE Tattoo Lifestyle Products

“Your staff has been very very patient and helpful. Thank you!” Karen Regin, Bubalina Beauty Enterprises LLC

Contact Information for WORLD OF BEAUTY AND SPA SPRING:        

Mr. Bobby Hines, International Trade Specialist

Email: Bobby.Hines@trade.gov

Phone: 001 213 894 4231 (US)

Mrs. Veronika Novakova, Commercial Specialist

Email: Veronika.Novakova@trade.gov

Phone: 00420 257 022 437 (Czech Republic)