Education Team Newsletter -- Winter 2014

Helping You Educate the World!!

Education and training is our country’s 5th largest services export, bringing almost $22 billion in annual revenue to the United States. The U.S. Commercial Service (USCS), a division of the U.S. Department of Commerce (USDOC), provides this newsletter to U.S. educational institutions interested in enhancing their international marketing efforts.

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Market Insight: Kazakhstan

Currently, Kazakhstan sends 37,000 self-paying undergraduate and graduate-level students overseas every year, but only around 5% of them are studying in the United States.  Kazakhstan is a rapidly-developing, politically-stable, oil-rich, ethnically diverse nation, that has tripled its GDP in recent years to around $13,000 per capita.  This puts it in the same level of affluence as Bulgaria, South Africa and Costa Rica.  Young people here actively study English -- many Universities here conduct all coursework in English -- and are very eager to study abroad.  It’s not difficult for Kazakhstanis to get U.S. visas, either. Last year the issuance rate for F-1 (student) visas was 94% and since August 2013, five-year visas to U.S. are now issued to citizens of Kazakhstan.  In addition, the Government of Kazakhstan recently announced plans to close many local private universities, and the number of students seeking high-quality education overseas is forecast to increase dramatically.

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International Student Recruitment Events Supported by Commerce


Kazakhstan Spring 2014 Education Fairs: March and April 2014

1. March 1-2, 2014 Almaty & Shymkent

Cost: $500

Contact: Debra.Rogers@trade.govAmanzholovaZ@state.gov

U.S. education fairs for U.S. colleges and universities to recruit Kazakh students on Saturday, March 1, 2014 in Almaty; and Sunday, March 2, 2014 in Shymkent (one-hours flight away). Organized by the U.S. Commercial Service and the Public Affairs Office at the U.S. Consulate General in Almaty, Kazakhstan.  $500 registration fee covers a booth at both the Almaty and the Shymkent fairs, and includes marketing and advertising of the fairs; limited local printing of recruitment materials; & facilitation of domestic air travel and discounted lodging arrangements.

Deadline for registration: February 7th.

Event description:  

http://export.gov/eac/show_detail_trade_events.asp?EventID=34821&InputType=EVENT

Event registration:    https://emenuapps.ita.doc.gov/ePublic/newRegistration.jsp?SmartCode=4F6L

2. April 5-6, 2014 Almaty & Shymkent

Cost: $750


Contact:
Debra.Rogers@trade.govAmanzholovaZ@state.gov

U.S. education fairs for U.S. colleges and universities to recruit Kazakh students on Saturday, April 5, 2014 in Almaty; and Sunday, April 6, 2014 in Shymkent (one-hours flight away). Organized by the U.S. Commercial Service and the Public Affairs Office at the U.S. Consulate General in Almaty, Kazakhstan.  $750 registration fee covers a booth at both the Almaty and the Shymkent fairs, wireless internet access at the fair venue, marketing and advertising of the fairs; limited local printing of recruitment materials; & facilitation of domestic air travel and discounted lodging arrangements.

Deadline for registration: March 7th

Event description: 

http://export.gov/eac/show_detail_trade_events.asp?EventID=34822&InputType=EVENT

Event registration:

https://emenuapps.ita.doc.gov/ePublic/newRegistration.jsp?SmartCode=4F6M

3. April 24-28, 2014 Almaty, Shymkent, Aktobe, Astana EducationUSA 

Cost: $1,500

Contact: ijahan@educationusa.infoeducationusa@americancouncils-kz.com

These fairs are part of the EducationUSA Tour to the region.  Please see http://www.educationusa.info/fairs/sca-2014/ for more info on the tour.  There you will also find a link to the registration page at https://www.surveymonkey.com/s/SCAspringTour2014 .

Deadline for registration: February 1st

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March 24, 2014: Studying in the USA Education Fair & Catalog Opportunity - Australia

The U.S. Commercial Service and EducationUSA are supporting a “Studying in the USA: 2014 Information Evening” for Australian high school students on March 24, 2014. Organized by Ascham School, a leading Sydney private high school, this is the only fair promoting USA Education in Australia, and is open to students from top high schools in the Sydney metropolitan area.  Participate in the U.S. Commercial Service catalog booth and promote your higher education institution to 700 Australian Year 10 and Year 11 high school students and their parents. 

Cost: $200. Space is limited.

For more information please contact:

Ms. Monique Roos
US Commercial Service-Sydney
Monique.Roos@trade.gov

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Virtual Education Events

Are you interested in an excellent opportunity to recruit international students? How would you like to recruit students without ever setting foot on a plane? The USDOC provides Virtual Education Events, which allow schools to showcase themselves to agents using a PowerPoint presentation on a webinar platform. Below is a list of upcoming Virtual Education Events. If you participate in one of these events, please be prepared to move forward if the appropriate opportunity presents itself.

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Virtual Education Fair in Indonesia

Date: Tuesday, March 11, 2014 at 9:00 pm EST/ 6:00pm PST

Programs: Undergrad/Grad/Community Colleges/ESL

Cost: $650, limited to six (6) U.S. Institutions

Contact: Jim Paul at James.Paul@trade.gov

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Virtual Education Fair in Kazakhstan

Date of Event: Tuesday, May 6, 2014 at 10:00pm EST, 7:00pm PST

Programs: Undergrad/Grad/Community Colleges/Boarding Schools

Cost: $650, limited to six (6) U.S. Institutions

Contact: Gabriela Zelaya at Gabriela.Zelaya@trade.gov

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In addition to the fairs listed above, we are currently working out the details on events in the following markets:

Country

Target Market

Month/Year

EU Markets

ESL and Short Term Programs

End of February or April 2014 (TBD)

Indonesia

Undergrad/Grad/Community Colleges/ESL

March 11, 2014 at 9 pm EST

Brazil

Undergrad/ESL/Short Term Programs w/ Certificate

March 26, 2014 1:30 pm EST

Kazakhstan

Undergrad/Grad/Community Colleges/Boarding Schools

May 6, 2014 Time TBD (Evening)

India

Industrial Design, Interior, Fashion, & other Design programs

May 6, 2014 at 10 am EST

Vietnam

Industrial Design, Interior, Fashion, & other Design programs

Vietnam VEF to be held in July 2014

China (Guangzhou)

TBD

China VEF to be held in July 2014

If there is a country/region that you are interested in that is not listed here, please let us know. For more information on any of these virtual fairs, or to be added to a list for specific events, please contact:

Ms. Gabriela Zelaya
U.S. Commercial Service – San Jose, CA
gabriela.zelaya@trade.gov

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Please click here to download the Education Team’s Winter 2014 Newsletter.