Local Time: Print

Milan, Italy – March 3-5, 2013
(Sunday, Monday and Tuesday before ITB Berlin)

SHOWCASE USA-ITALY is the only marketing event exclusively dedicated to promote Italian tourism towards the United States. At this, the 16th annual edition, U.S. exhibitors will have the opportunity to meet individually with 25-30 major Italian tour operators. This is an ideal event for new-to-market companies, as well as for repeat exhibitors wishing to reconfirm placements with existing clients and find new ones.

Package includes:

  • Two nights hotel accommodations (March 3 and 4), room taxes and breakfast;
  • Five meals (dinner on March 3; breakfast, lunch, dinner on March 4; breakfast on March 5);
  • Sightseeing tour of Milan on March 3 in the afternoon
  • Showcase USA-Italy event includes:

o Market briefing and sightseeing tour on Sunday, March 3;

o Pre-scheduled one-to-one appointments with Italian tour operators on March 4;

o Networking reception on Monday evening, March 4, with key tourism industry executives;

o Free participation or brochure distribution at the Visit USA Association Italy’s workshop for travel agents, trade journalists and MICE companies on March 5 (applicable to all exhibitors, except for receptive tour operators);

Tentative Participation Costs (including two nights hotel and all meal plans):

  • Basic Rate: USD $2,600 per person
  • First-time exhibitor and Visit USA Association Italy’s members rate: USD $2,450 per person
  • Group Rate: USD $2,200 per person (applicable to groups of minimum 5 participants belonging to the same organization or geographical region)

Sponsorship Opportunities (available on a first-come first-served basis):

  • Coffee Break during either Showcase USA-Italy or Visit USA Association Workshop: USD $500
  • Luncheon at either Showcase USA-Italy or Visit USA Association Workshop: USD $1,500
  • Networking Reception: USD 2,500
  • Press Conference: USD 1,000

Please, register here.

To reserve space or receive more information, please contact:
Simonetta Busnelli, Commercial Specialist at U.S. Commercial Service, Milan, Italy
Tel: +39-02.6268.8505 - Email: simonetta.busnelli@trade.gov
or Travel & Tourism Team Leader Anastasia Xenias – Email: anastasia.xenias@trade.gov
Registration deadline: January 25, 2013