2012 Presidential “E” Star Award Recipients
- Zippo Manufacturing Company received the 2012 Presidential “E” Star Award at the White House from U.S. Commerce Secretary John Bryson. Zippo Manufacturing Company was founded in Bradford, Pennsylvania, in 1932, where the global headquarters and manufacturing exist to this day. The CEO of Zippo, Greg Booth, acknowledges that expanding exports have allowed the company to grow in a highly competitive international market, noting “The growth of our business has coincided with expansion of our exporting activity. Overall, our sales have increased substantially since 2009, much of this success due to our efforts internationally. Exports are vital to our future and for jobs in this area.” Since 2000, Zippo has taken advantage of export counseling at the U.S. Commercial Service in Pittsburgh, and has successfully established or grown international export markets throughout Africa, Asia, Europe, Latin America, and the Middle East. Specifically, the “E” Awards Committee was impressed with Zippo’s development of international markets for products that weren’t previously exported, and the introduction of concept stores in India. In addition to Zippo’s manufacturing and export achievements, Zippo has been lauded by government and military figures including Dwight Eisenhower, for ceasing production of lighters for consumer markets during World War II and dedicating all manufacturing to the U.S. military.