Doing Business in Switzerland

Located in the heart of Europe, Switzerland offers a strategic location and a gateway to European Union markets. Both the high-quality infrastructure and business-friendly environment make Switzerland a country full of business opportunities. American exporters can take advantage of a sophisticated, high-quality and competitive market as well as a multicultural European test market for new products.

New U.S. exporters to Switzerland gain considerable exposure to the Swiss market through trade shows. Moreover, trade show participation shows a commitment to the market. In Switzerland, there is a preference for high-quality and environmentally friendly products. It is important to enter the market early in order to become and remain competitive.