Explore Growing Education Markets in Up to Three Major African Markets! Join the U.S. Commercial Service, U.S. Department of Commerce, on an official trade mission to South Africa, Ghana and an optional stop in Cote d’Ivoire – March 6-11, 2016.
Meet Students, Potential Partners, and Attend Meetings Designed to Help you Penetrate the Markets
The mission will include student fairs, embassy briefings, site visits, meetings with potential partners, and networking events in Johannesburg, South Africa, and Accra, Ghana with an optional stop in Abidjan, Cote d’Ivoire.
Who Should Participate?
Appropriately accredited U.S. Higher Education Institutions, Community Colleges, Summer Programs, Undergraduate Programs, Graduate Programs.
Why These Countries?
At present, the African market presents a number of opportunities for American institutions seeking to expand educational opportunities to the region’s students. Access to quality education is a fundamental building block for economic and industrial development and improvement.
Africa as a whole is one of the “youngest continents,” with ‘outwardly mobile’ students comprising 25% of all students on the African continent- the highest rate in the world- and globally. The United States already represents the single largest target destination for students seeking international educational experiences. The continent has a growing middle class, and presently spends up to $900 million on education annually. In addition, of all African students presently in the United States, Ghana and South Africa rank in the top five countries amongst all African countries of origin. However, of the 886,052 international students present in the United States in 2013/2014, less than 5% came from Sub-Saharan Africa. Further, less than one third were enrolled in graduate-level (or higher) programs, both of which highlight the great potential for development of an expanded American presence in the African educational sphere.
Interaction with Potential Students
The U.S. Commercial Service is cooperating with the EducationUSA Advising Centers South Africa, Ghana and Cote d’Ivoire to connect schools directly with potential students at fairs and provide market insight.
Apply Now, Space is Limited - Deadline to Apply: January 15, 2016
• $2,800 per non-profit institution
• $3,300 per for-profit institution
• $600 for each additional representative
Optional Cote d’Ivoire Stop
• $1,800 per non-profit institution
• $1,900 per for-profit institution
*Expenses for travel, lodging, most meals, and incidentals will be the responsibility of each mission participant
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