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Best U.S. Export Prospects

1. Power Generation, Transmission and Distribution

2. Telecommunications Equipment and Services

3. Oil and Gas Machinery and Services

4. Computer Hardware and Software Services

5. Airport and Ground Support

6. Environmental and Pollution Control

7. Medical Equipment

8. Safety and Security

9. Education and Training Services

10. Franchising

11. Industrial Equipment

12. Architecture, Construction and Engineering

1. Power Generation, Transmission and Distribution

The electric power sector represents one of the most promising areas for U.S. commercial prospects in the Vietnamese market. At present, Electricity of Vietnam (EVN), a state owned enterprise which reports directly to the Prime Minister, is the singer buyer of electricity from power plants and holds a monopoly on electricity transmission and distribution. The electric power industry is under the jurisdiction and management of the Ministry of Industry and Trade (MOIT)..... (Download the report here)

2. Telecommunications Equipment and Services

Vietnam’s telecommunications sector is among the world’s fastest growing telecommunications markets. The Government of Vietnam (GVN) has articulated its commitment and ambition to boosting the Information and Communications Technology (ICT) industry to “shift Vietnam to the level of strong countries in the world’s ICT industry.”.... (Download the report here)

3. Oil and Gas Machinery and Services

Vietnam’s oil and gas industry is one of the country's biggest foreign currency earners and a major procurer of imported technology, services and equipment. Oil and gas is one of the top priority sectors for development by the Government of Vietnam since it is viewed as central to national economic growth and energy security. The oil and gas industry in Vietnam is under the principal jurisdiction and management of the Ministry of Industry and Trade (MOIT)...... (Download the report here)

4. Computer Hardware and Software Services

The IT hardware and software markets of Vietnam, which are driven by continued higher IT demand and outlay from the public sector, private sector and households, have grown at an average rate of 15 percent for the last five years. To meet its dynamic market growth, Vietnam has been importing the lion’s share of IT hardware and software as Vietnamese manufacturers are still relatively new and are able to offer the same range of solutions and services as foreign suppliers. This trend is expected to continue to offer good sales opportunities for U.S. suppliers for many years to come..... (Download the report here)

5. Airport and Ground Support

Aviation is one of the top priority sectors for development by the Government of Vietnam as it plays a critical role in the country’s national economic growth. The aviation sector is overseen and managed by the Civil Aviation Administration of Vietnam (CAAV), which reports to Vietnam Ministry of Transport.... (Download the report here)

6. Environmental and Pollution Control

Vietnam is facing an increasing number of environmental pollution challenges including air, water, and solid waste pollution. Major factors contributing to these problems include high population growth rate, rapid urbanization, accelerating industrialization, and weak enforcement of the Law on Environmental Protection and Development.... (Download the report here)

7. Medical Equipment

Vietnam represents a potentially large healthcare, medical equipment and device market. Identified as one of the national development priorities, the Vietnamese public healthcare sector has increasingly received government budget allocations as well as interest from the private sector. Multi-lateral Development Banks such as the World Bank are also providing much-needed financing and technical assistance to expand healthcare capacity in Vietnam. This sector also relies on Official Development Assistance (ODA) and donations by philanthropic organizations..... (Download the report here)

8. Safety and Security

After 20 years of implementing the foreign investment law, Vietnam has attracted more than 9,500 foreign investment projects with the registered capital of $98 billion (Foreign Investment Agency/Ministry of Planning & Investment). In addition, local investment projects have spread to all industries leading to a huge demand for safety and security equipment. Therefore, Vietnam is considered a growing market for safety and security equipment with good sales potential for foreigner companies in the medium and long-term future... (Download the report here)

9. Education and Training Service

Educational exchange is a cornerstone of the U.S. bilateral relationship with Vietnam and a top prospect opportunity for U.S. universities and educational institutions. The number of students from Vietnam fluctuated moderately throughout the 1980s and 1990s with a steady trend of growth beginning in the late 1990s. The number of Vietnamese students has risen significantly since 1998/99, with double-digit growth in many years. Vietnam has been among the top 20 colleges or universities for origin of international students in the U.S. since 2006/07 and is now ranked 8th. According to the Open Doors 2011, the number of Vietnamese students enrolled in U.S. institutions of higher education in 2010/11 increased from 13,112 to 14,888, a 14 percent increase… (Download the report here)

10. Franchising

The franchising model is popular and well-suited to a developing economy like Vietnam. Rising incomes and an emerging middle class are generating growth in consumer-driven sectors. There is considerable demand for lifestyle-oriented products and services, as well as growing interest in western-style food and beverage concepts.... (Download the report here)

11. Industrial Equipment

Vietnam’s industrial sectors – and its markets for industrial equipment – have been growing rapidly in the last few years. This is largely driven by increased foreign direct investment in manufacturing, combined with the Vietnam government’s desire to move beyond labor intensive/light manufacturing into more value-added/technology-intensive industries, creating demand for higher-end manufacturing technologies. Increased pressure among Vietnam-based suppliers to meet higher quality requirements and tighter product specifications by the country’s growing electronics, petrochemical and food processing industries is also fueling the demand for these technologies. While competition can be fierce, American industrial equipment companies enjoy a strong reputation for quality, reliability and technology, and are well positioned to sell into this changing market.... (Download the report here)

12. Architecture, Construction, and Engineering Services

Domestic macro-economic instability, double-digit inflation and extremely tight monetary policy have made the landscape for construction and real estate development challenging in 2011. Developers whose access to credit dried up this year have struggled, and a number of major projects have slowed down. However, in the longer term, Vietnam will continue to present opportunities as private developers and local governments address pent-up demand for infrastructure, housing and industrial facilities throughout the country.... (Download the report here)